About Regton
Regton is one of the best-known and longest-serving companies in the UK metal detecting industry. With a dedicated team, they supply hobby detectors, accessories, and spare parts to customers across the UK. Known for their expertise and commitment to customer satisfaction, Regton has established a strong reputation in the market.
Challenges
Regton faced several significant challenges with its existing website that impacted its business performance and user satisfaction:
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01
Slow Website and Mobile Experience:
The website and mobile experience were slow, negatively affecting user experience and overall engagement.
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02
Inefficient Checkout Process:
The checkout process was cumbersome and inefficient, leading to high cart abandonment rates.
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03
Payment Method Compatibility:
There were compatibility issues with key payment methods, including Stripe and PayPal, which disrupted smooth transaction processing.
Solution
To overcome these challenges, we implemented the following solutions:
We decided to use Hyva themes to significantly enhance the website’s speed and performance.
Created a custom theme tailored to Regton’s specific requirements using Hyva, ensuring a much faster and more responsive website.
Identified and installed available Hyva-compatible third-party extensions, and addressed issues with custom and third-party extensions that were not compatible. Key functionalities such as Advanced Sorting, RMA, Reward Points, Gift Card, and GA4 were made compatible with Hyva.
- Installed and customized the Hyva checkout to meet Regton’s needs.
- Implemented address verification via Fetchify Autocomplete to streamline the process.
- Resolved issues with key payment methods, including Stripe and PayPal, ensuring smooth and reliable transaction processing.
- Added Omnifinance compatibility for Hyva Checkout, making it the first in the market to offer this feature.
Platform / Tools / Applications
Result that we delivered to the client
- Increased Page Speed:
The page speed score increased from 14 to 84 for mobile speed. - Enhanced User Experience: The new website is significantly faster, providing a superior user experience.
- Mobile Optimization:
The website is now fully optimized for mobile devices, catering to the increasing number of users accessing the site via smartphones and tablets. - Efficient Checkout Process: The streamlined and efficient checkout process, combined with reliable payment processing, has reduced cart abandonment rates and boosted conversion rates.
Page Speed Score
Testimonial
Right from the start, they impressed us. Our website's massive size and tons of extensions (over 100) felt overwhelming. But their approach to the project was amazing. They carefully categorized all the extensions based on whether they worked with Hyva, and even suggested replacements for incompatible ones with existing Hyva options. This saved us a ton of time and money, and showed me they truly understood business, Hyva, and how to get the most out of it.
Maciej JWebmaster, Regton Ltd
