The first few days of any TikTok Ad campaign are very important as TikTok’s algorithm is in its learning phase. During this phase, it is gathering data to figure out which audience, creative, and placements will drive the best results for your business. Many brands burn budget here by letting campaigns run without a clear strategy.
Aureate Labs treats the learning phase as a high-priority optimization window. As part of our TikTok Ads services, we work to:










