eCommerce Blogs | Guides for eCommerce Business

Optimize marketing and revenue by taking the Headless Shopify route

By: Piyush Lathiya, Aug 29th, 2020 # PWA # eCommerce # VueStorefront # Headless Commerce

With the ever-changing & fast-paced world of e-commerce platforms, nothing is permanent in the developer’s life, not even your presentation layer. And we all know how well our front end & backend developers collaborate |-). Divide & Conquer has always been a successful gimmick over the years. Well, why not use the same strategy to …

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Headless Shopify - Beginning of new era for eCommerce

By: Piyush Lathiya, May 22nd, 2020 # PWA # eCommerce

E-commerce is on the fast lane and evolving as one of the fastest-developing industries today. An e-commerce website has two essential parts to it: the front end and the back end. While the front end is what all users get to see, the back end is more focused on dealing with the business end of …

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Apply 10 Sassy “Get To Know Your Customer Day” Tips For Your Online Business

By: Chandni Desai, Apr 15th, 2020 # SEO & Marketing # eCommerce

Remember, those businesses done two decades ago on the main streets where everybody knew everybody— when you knew your customers by their names when you had the idea about their buying behaviours? Today, with the emergence of the internet and online eCommerce— much of the focus on personalized interaction has deviated as we look to …

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SEO for Progressive Web Apps

By: Keshav Pandey, Apr 7th, 2020 # SEO & Marketing # PWA # eCommerce

Progressive Web Apps or PWAs as they are called, have evolved as one of the favorites of search engine optimization specialists. This is because they know that PWAs hold great promise for enhancing online marketing activities. However, how great is SEO for progressive web apps? While PWAs may not exhibit any direct advantage , PWAs …

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The biggest ecommerce learning amidst Coronavirus disruption

By: Chandni Desai, Mar 23rd, 2020 # SEO & Marketing # Featured # eCommerce

For the first time, the entire human civilization is fighting against the common problem— The novel CoronaVirus (Covid-19). That’s true in all sense except the fact that Corona is also playing with us— especially with our economy. And e-Commerce has been one of the most unpredictable sectors of this massive economic and healthcare crisis. The …

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Competitors! How to Analyze, Learn, and Upgrade?

By: Keshav Pandey, Mar 12th, 2020 # SEO & Marketing # eCommerce

Most of the online retailers have a morbid fear for their competitors. However, the fact of the matter is that competition and competitors’ analysis is good for your business. The good thing is most of your eCommerce competitors will be thinking alike, and if you can think differently you can certainly keep ahead of the …

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Online Stores Vs Retail Stores! Prime Comparison

By: Piyush Lathiya, Mar 4th, 2020 # SEO & Marketing # eCommerce

Benefits of online stores were being touted so much that people started predicting the death of retail stores. However, brick-and-mortar stores are so resilient that they exist to this day. Actually, according to the US department of Commerce Statistics, retail sales increased by 3.8% in 2019 to $3,763 trillion from $3,626 trillion. However, eCommerce sales …

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Which search engine I can choose among the Sphinx/Solr/Elasticsearch?

By: Nishant Jariwala, Mar 3rd, 2020 # Dev Talk # Magento # Magento 2 # Database # eCommerce

For better user experience, every business requires a search engine for an e-commerce site. The quick and relevant search result is the most important part of every search engine. Nowadays, every user searches for their required product on the website and expects a relevant result. What happens if your search engine is unable to provide …

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Ecommerce Business: How Far Have We Come And What Is The Future?

By: Keshav Pandey, Feb 6th, 2020 # SEO & Marketing # eCommerce

What started out as a novel idea for a business has now become one of the major contributors to the global economy. Over the course of the last twenty years, ecommerce businesses have seen exponential growth in all aspects of business and the future of ecommerce business shows some really exciting possibilities. The creation of …

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How PWA has become a perfect pair for eCommerce Business?

By: Keshav Pandey, Jan 21st, 2020 # SEO & Marketing # PWA # eCommerce

Progressive Web Apps (PWAs) have evolved as a means of enhancing online user engagements. More importantly, these apps provide a great User Experience (UX), which is very vital for any online business. PWA can give a handsome ROI, thus providing great value for your money, however small or big your budget. This is what probably …

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