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By: Arup Mukherjee, May 28th, 2021 # eCommerce
Okay, 90% of website owners think traffic is their silver lining! Hah! Nothing triggers me more than this! Then I ask “what they are going to do with the traffic?” They would say “we love counting monthly visitors,” taking immense pride in their traffic. And I go blank thinking if it was the only business …
By: Arup Mukherjee, May 19th, 2021 # eCommerce
If you’re an eCommerce owner, I’m assuming an abandoned cart scares you more than Annabelle and Paranormal Activity. And why shouldn’t it? You put so much effort into pushing the users through the sales channel…You even try psychological gimmicks to convert them… But it doesn’t end the way you want. They abandon you on the …
Continue reading “5 Learnings to Avoid Checkout Mistakes for Modern eCommerce Stores”
By: Arup Mukherjee, Apr 28th, 2021 # Design # eCommerce # Headless Commerce
“Design thinking has more to do with problem-solving, less to do with the design.” If you’re one of those who misunderstand design thinking with design, don’t be surprised— you’re not the only one. Design thinking has existed for centuries… and we are not aware of it. John D. Rockefeller gave the whaling industry run for …
Continue reading “Understand Design Driven Commerce for Best Customer Experience”
By: Piyush Lathiya, Aug 29th, 2020 # PWA # eCommerce # VueStorefront # Headless Commerce
With the ever-changing & fast-paced world of e-commerce platforms, nothing is permanent in the developer’s life, not even your presentation layer. And we all know how well our front end & backend developers collaborate |-). Divide & Conquer has always been a successful gimmick over the years. Well, why not use the same strategy to …
Continue reading “Optimize marketing and revenue by taking the Headless Shopify route”
By: Piyush Lathiya, May 22nd, 2020 # PWA # eCommerce
E-commerce is on the fast lane and evolving as one of the fastest-developing industries today. An e-commerce website has two essential parts to it: the front end and the back end. While the front end is what all users get to see, the back end is more focused on dealing with the business end of …
Continue reading “Headless Shopify – Beginning of new era for eCommerce”
By: Chandni Desai, Apr 15th, 2020 # SEO & Marketing # eCommerce
Remember, those businesses done two decades ago on the main streets where everybody knew everybody— when you knew your customers by their names when you had the idea about their buying behaviours? Today, with the emergence of the internet and online eCommerce— much of the focus on personalized interaction has deviated as we look to …
Continue reading “Apply 10 Sassy “Get To Know Your Customer Day” Tips For Your Online Business”
By: Keshav Pandey, Apr 7th, 2020 # SEO & Marketing # PWA # eCommerce
Progressive Web Apps or PWAs as they are called, have evolved as one of the favorites of search engine optimization specialists. This is because they know that PWAs hold great promise for enhancing online marketing activities. However, how great is SEO for progressive web apps? While PWAs may not exhibit any direct advantage , PWAs …
By: Chandni Desai, Mar 23rd, 2020 # SEO & Marketing # Featured # eCommerce
For the first time, the entire human civilization is fighting against the common problem— The novel CoronaVirus (Covid-19). That’s true in all sense except the fact that Corona is also playing with us— especially with our economy. And e-Commerce has been one of the most unpredictable sectors of this massive economic and healthcare crisis. The …
Continue reading “The biggest ecommerce learning amidst Coronavirus disruption”
By: Keshav Pandey, Mar 12th, 2020 # SEO & Marketing # eCommerce
Most of the online retailers have a morbid fear for their competitors. However, the fact of the matter is that competition and competitors’ analysis is good for your business. The good thing is most of your eCommerce competitors will be thinking alike, and if you can think differently you can certainly keep ahead of the …
Continue reading “Competitors! How to Analyze, Learn, and Upgrade?”
By: Piyush Lathiya, Mar 4th, 2020 # SEO & Marketing # eCommerce
Benefits of online stores were being touted so much that people started predicting the death of retail stores. However, brick-and-mortar stores are so resilient that they exist to this day. Actually, according to the US department of Commerce Statistics, retail sales increased by 3.8% in 2019 to $3,763 trillion from $3,626 trillion. However, eCommerce sales …
Continue reading “Online Stores Vs Retail Stores! Prime Comparison”
