eCommerce Blogs | Guides for eCommerce Business

Which search engine I can choose among the Sphinx/Solr/Elasticsearch?

By: Nishant Jariwala, Mar 3rd, 2020 # Dev Talk # Magento # Magento 2 # Database # eCommerce

For better user experience, every business requires a search engine for an e-commerce site. The quick and relevant search result is the most important part of every search engine. Nowadays, every user searches for their required product on the website and expects a relevant result. What happens if your search engine is unable to provide …

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Ecommerce Business: How Far Have We Come And What Is The Future?

By: Keshav Pandey, Feb 6th, 2020 # SEO & Marketing # eCommerce

What started out as a novel idea for a business has now become one of the major contributors to the global economy. Over the course of the last twenty years, ecommerce businesses have seen exponential growth in all aspects of business and the future of ecommerce business shows some really exciting possibilities. The creation of …

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How PWA has become a perfect pair for eCommerce Business?

By: Keshav Pandey, Jan 21st, 2020 # SEO & Marketing # PWA # eCommerce

Progressive Web Apps (PWAs) have evolved as a means of enhancing online user engagements. More importantly, these apps provide a great User Experience (UX), which is very vital for any online business. PWA can give a handsome ROI, thus providing great value for your money, however small or big your budget. This is what probably …

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Ultimate solutions for your non-performing online store

By: Chandni Desai, Jan 8th, 2020 # SEO & Marketing # eCommerce

With several million eCommerce websites being functional globally, the competition in the eCommerce market is indeed extremely high. While there are many different eCommerce solutions and eCommerce tips to consider, the more important factors such as speed, user experience, and website performance play a major role in the success of an eCommerce business. Despite all …

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eCommerce Innovations in last one decade which has transformed the overall business

By: Rahul Kachhadiya, Dec 20th, 2019 # SEO & Marketing # PWA # eCommerce

When it comes to eCommerce, one word that instantly comes to mind is disruption. In the last 15 years or so, the growth of eCommerce has dramatically transformed retail shopping. The growth is nowhere near slowing down. In fact, Statista estimates online retail goods to surpass 740 billion US dollars in 2023. Categories such as …

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Interesting facts on largest search engine of eCommerce Industry: Amazon

By: Piyush Dankhra, Oct 17th, 2019 # SEO & Marketing # eCommerce

In 2018, Amazon.com Inc. became the second company to join the 1 trillion dollar market capitalization club when Amazon’s share price crossed the $2050.27 threshold. Considering Amazon’s journey from the Initial Public Offering in 1997 at $18, the growth is incredible. A $1000 worth Amazon purchased during its IPO would be worth over a million. …

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7 Ways To Make Product Description A Conversion Tool

By: Piyush Lathiya, Oct 15th, 2019 # SEO & Marketing # eCommerce

A product description is the marketing segment that endorses your product and explains to customers why these items deserve to be in their wish-kitty. It describes the essential information and quintessential reasons for driving purchase decision-making. As 86% of the buyers consider content an essential crutch for simplifying the buying decision, succinct and to-the-point copy …

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Forever 21- what brought this America's fastest-growing fashion retailer to the verge of Chapter 11

By: Rahul Kachhadiya, Oct 4th, 2019 # Featured # eCommerce

Who hasn’t heard of Forever 21 Inc.? It is one of the iconic brands of fast fashion, often the central store at shopping malls across the world. Forever 21 was founded in 1984 and was well known for its fast-fashion, affordable apparel like $5 tops and $20 dresses. But recently Forever 21 shocked fashions and …

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6 Pricing Strategy To Boost eCommerce Conversion

By: Vidhya Panchal, Oct 3rd, 2019 # SEO & Marketing # eCommerce

Setting-up the price for your product is like slacklining adventure. Your right-half of the body demonstrates a high-profit margin and market share you need to cover for staying in the hunt, and the left half of the body indicates the stream of sales with paltry survival ratio. The former one is the high-margin low-sale game, …

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Amazing facts on Adobe (Magento)- the Leader of Digital Commerce

By: Vishal Gelani, Oct 1st, 2019 # Magento # Magento 2 # eCommerce

Adobe has successfully acquired Magento to offer the latest cloud-technology stack via Adobe cloud commerce. Adobe is very clear with its idea— it wants to serve a full-spectrum of modules to its customer, which range between easy analytics to trendy marketing, over-simplified customer acquisition features to sealing the final transaction. It’s steadily churning out as …

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